David D. Lawson
I close the gap between what engineering builds and what customers need. I'm leading the scale technical account management team at Wiz(opens in new tab) across EMEA, helping security teams get real value from the platform.
Customers don't buy products; they hire them to do a job.
Clayton ChristensenWhat I Believe
Product meets reality
Every feature ships with assumptions. Someone has to sit inside the customer's reality, find where those assumptions break, and get that signal back before it becomes a churned account. That's not support. That's product intelligence.
Results, not verbs
"Drove adoption" tells you nothing. "Grew adoption from 40% to 72% in one quarter" tells you something worth saying. If you can't quantify it, you didn't own it.
Adoption beats features
A mediocre tool developers actually use beats a technically superior platform they avoid. The security you use is always better than the security you don't.
Context is king
Knowing the product is table stakes. Understanding the business goal, the team friction, and the constraint nobody has written down — that's what turns a recommendation into something people can act on. Advice without context isn't just unhelpful. It's often wrong.
customersuccess.guide 
52weeks